Josep Maria Bartomeu has taken the bull by the horns in the bid to keep Dani Alves, holding a one-on-one meeting with the full-back to try to persuade him to stay.
The Barça president has given up negotiating with Alves's agent, Dinorah Santana, after she leaked details of the club's previous offer to the press and told the world that her client would be leaving.
Bartomeu knows that Alves wants to stay and is willing to push the boat out to make it happen. He could even match the package on the table at PSG.
The French club has agreed a three-year deal with the Brazilian worth €9m before tax per season. Barça, meanwhile, had suggested that they wouldn't go higher than €5m a year and weren't willing to guarantee the length of the veteran's contract, which would only be renewed based on Alves making a set number of appearances.
Now, however, Bartomeu is said to be willing to stump up the cash to keep Alves, who told sources on Saturday that he sees himself at the Camp Nou next term. The full-back's immediate future is particularly important for the 'Azulgranas' because they cannot bring in any new players until January 2016.