JOSE MOURINHO has hit out at greedy parents and agents who demand too much too young for their kids.
And he's urged Chelsea's young guns to stay patient because they WILL get a chance with his champions.
John Terry is the last player from the Chelsea Academy to make it big at the club, which has been criticised for failing to give young players enough first team opportunities.
But Mourinho will play Ruben Loftus-Cheek, Izzy Brown and Nathan Ake against West Brom tonight and insists next season will see even more young talent break through.
He said: "It's the most difficult thing in modern football, because of the agents and the parents.
"When the players are almost there and in the process of being almost there, they think they are already there.
"They make the players think they have arrived when they haven't. They think about money before the career starts, and everything gets very, very confused.
"That doesn't help the players. They need stability. It's not the case, but imagine Ruben's family or agent pushing the kid to go. The kid has to go on loan... imagine that picture. That's not what he needs.
"In this moment, he needs stability. He played against Liverpool. He's going to play against West Bromwich. Next season he starts with us and is stable because he's part of the squad.
"He's not trying to win a position in it. He's part of it. He's not going on loan and knows that. They need that kind of stability, unless they play in very small clubs when, at 17 or 18, they go direct in the first-team.
"But to be in a big team and reach the level to be playing regularly for the first-team, you need time and stability. We try to give that to our boys."
Asked to give examples of any crazy demands made to him by parents or agents of young players, Mourinho added: "Without naming names, I'd have to write a book."
As well as Loftus-Cheek, Brown and Ake, Mourinho believes Dom Solanke and Lewis Baker will one day be national team players.
And he insists he is hugely excited by the new generation eager to break through at Stamford Bridge.
Mourinho said: "I'm excited. But I keep emotional control. If I don't, I'd lose the players or help them go the wrong way. But yes I am excited."
Chelsea's reputation for bringing through young players is not the best. But Mourinho said: "It's changing. It's changing.
"Academies are a process. The process starts with the facilities, but doesn't end with the facilities. It ends with the co-operation between the academy and the first-team area. In this moment we are working well.
"The players feel it. We know we are going in the right direction. The players also know, and they trust us and know what we do is the best for them."
Mourinho confirmed that the kids already in his squad will get a title-winners' medal along with everyone else, whether they have played enough games to get one or not.
He said: "They'll get replica medals and cups. I know they're expensive. But Chelsea are paying for it."