Ruben Amorim Hands Man Utd's New Leadership Group Responsibility to Manage
- Think Football Ideas

- Aug 4
- 2 min read
Updated: Aug 5
Manchester United's culture shift begins with a six-man leadership core tasked with raising standards on and off the pitch. By reshaping how Manchester United holds itself accountable, head coach Ruben Amorim is instilling a new ethos at Old Trafford, one rooted in group-enforced responsibility, professional discipline, and collective standards.
And at the heart of it is a newly formed leadership group, six players strong, representing a blend of experience, personality, and influence across the squad. Rather than placing full weight on the armband, Amorim has shared the burden of leadership.
While Bruno Fernandes remains the club captain, he's joined by Harry Maguire, Lisandro Martinez, Diogo Dalot, Tom Heaton, and Noussair Mazraoui in a newly minted internal committee. Their remit? To uphold the standards of training, conduct, and camaraderie expected at a club of United’s stature.
“It’s not only Bruno, or Harry. It’s six guys now,” Amorim explained. “They’re responsible for the group. Last year, I had to step in for every small thing. This year, those small issues are theirs to handle.”
The decision to create this structure reflects a wider move toward empowerment rather than micromanagement. Amorim trusts his players to lead, but he's also holding them to measurable standards.
That accountability isn’t performative, it’s visible. Training sessions are monitored with data and video, and Amorim is clear: sloppiness won’t slide under the radar.
“If you train poorly once, I’ll show you. Not in private. I’ll show the footage in front of the whole squad,” he stated. “That takes energy, but I’ve got more people around me now who share that load.”
This approach is part of a broader transformation taking place behind the scenes at Carrington. Chief executive Omar Berrada and director of football Jason Wilcox, both brought in to align the club’s footballing operations, have been instrumental in backing Amorim’s vision.
Everything from the medical staff to nutritional planning has been overhauled, including bringing in a new chef to ensure better fuel for matchdays.
“Everybody now knows their job. That’s one of the biggest changes,” Amorim noted. “We’ve raised our level across every department.”
Importantly, the rules implemented aren’t about over-controlling grown professionals, he insists. Instead, they’re there to support a group that wants to win and knows what it takes.
“They’re men with families,” he said. “I treat them as such. But even men benefit from structure. These rules give the group strength.”







Comments